Sunday, November 14, 2010

Clear Hai!

God and Advertisements are everywhere.

Nothing moves without them!

And anything moves with them!!!

Ads are of 6 types:

1. Logical

Ads which appeal to your left brain!

= Like the ads of LIC, Water purifiers, Tata Sky, Dettol

2. Emotional

Ads which want to "set" your Attitude in the right brain!

= Like the ads of Fevicol, Raymonds

3. Abstract

Ads which want to "set" your Ego

= Like the ad of Scorpio, Bournville' !

4. Demostrative

Ads which know they have to "prove it" to "win it"

= Like the ads of Harpic, Dove, Fair & Lovely!

5. Endorsement

Ads directed at the sheep inside every human

= All ads by celebrities!

6. Experiential

Ads which make you feel "it"

= Like the ads of Old Spice, Axe, D-cold, Maggi,

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Stock markets trap you by using these 6 kinds of ad methods!

1. Logical

e.g. " It is severely oversold. Can't go down any further. "

2. Emotional

e.g. by fuelling the panic & greed,

by fanning the left-out feeling....

3. Abstract

symbols of prosperity and powerplays before your eyes

4. Demostrative

trader interviews and success stories

5. Endorsement

all expert opinions and recommendations

6. Experiential

every accidental profit traps your mind for a larger fall!

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To protect myself from all this

I always keep 'Sprite' in my refrigerator!

Clear Hai !!!

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